About us

Friarsgate Financial Planning are a firm of Financial Advisers based in Chester City Centre.

Although based in Chester, we have a growing client base across, Cheshire, North Wales, Shropshire and Merseyside.  We also have can adviser based in London, and have corporate clients located across the UK.

We were formed in 2019 as a result of a merger between 2 local companies, Arrow Financial Services based in Chester and D&G Independent based in Mold. The merger brings about a clear succession-planning path, ensuring the company is well-positioned to prosper for many years ahead, providing excellent service to both new and existing clients.

We are also very excited to announce we have teamed up with the Sense Network, who we have recently engaged to provide us with ongoing business and regulatory support. Sense are committed to independent financial advice and provide robust and fair compliance procedures, which in turn allows us to get on with devoting our time and energy to looking after our clients.

Our Mission Statement

Friarsgate Financial Planning aims to excel in the provision of financial services, to understand and meet our customer’s needs and to provide a stable and rewarding environment for those who work with and for us.

We wish to add value to the lives of our clients and colleagues, and to share our successes with all involved.

We value integrity and wish to promote the highest levels of performance and compliance through honest and forthright relationships, taking account of changes in your life and also changes in the financial market place.


We believe that Treating Customers Fairly is about delivering a fair outcome to our customers whilst offering a first class business service. It is embedded in our culture, and our customers can be assured of this as:
  • We are open about the way we carry out our business and how we are remunerated
  • We welcome customer feedback on a regular basis
  • We encourage all our staff to continue with their professional development
  • Our business is about our customers, and we are always conscious of this.


We look at all areas of our business on a regular basis to ensure that:
  • Customers can be confident that they are dealing with a firm where the fair treatment of customers is central to our firm’s culture.
  • We consider our customers when promoting new services and products and ensure that they are relevant to them.
  • Our customers are provided with clear information and we keep them   informed before, during, and after the point of sale.
  • Where advice is provided, we take time to understand our customers’ situation and ensure that our advice is suitable and appropriate.
  • We meet our customers’ expectations, providing them with a level of service and products that are of an acceptable standard.
  • We will ensure that our customers can switch providers, change products, surrender policies and make any complaints without any undue barriers.